In October 2021, we started The Something Good Project.

This is a really cool way for us to create and build the impactful business we dream about.
Our goal is simple - to make our corner of the world good, by doing something good in our business every day... and this is where you come in!!

Partnering with B1G1, the global giving movement (sometimes referred to as the 'Amazon of Kindness' even though it has nothing to do with Amazon! ), we are now incorporating 'giving impacts' into all that we do.

What Is A Giving Impact?

A Giving Impact (or Act of Kindness) is a moment that is created because something specific happened in our business e.g someone buys one of our books, then we, as a business automatically give something to create a positive impact in the world (on a cause we care about).

The global giving movement is called (B1G1). But the giving bit doesn't just happen if someone buys something from us. It could be a number of interactions we have with customers, will trigger a giving response e.g each time someone fills out an enquiry form or each time they download one of our free resources or even every time we finishes a consulting project with a client.

When we heard about B1G1, we realised that this is something really good and we wanted to be part of it.

Our target is to create 10,000 acts of kindness to help a number of projects around the globe (as soon as we can ... with your kindness and support!)

You can read more about B1G1 here.

How Can You Help Us Achieve Our Goal Of 10,000 Acts of Kindness?

Just by being part of what we do, you are already helping us get closer to achieving our goal.


From now, every time you buy one of our books, attend a workshop, download a free resource or give us a shoutout on social media, we'll get all giddy with excitement.


Because you did something good, we'll do something good too and support one of our favourite projects. There's nothing more you need to do ... we've got this! It's fun moment in our week when we get to give back and we absolutely love it!

What Projects Will We Be Supporting?

 We have chosen to support a number of global projects each time something good happens in our business under the theme of 'Clean Earth'. This includes fully vetted global projects that are making a difference. Some of the projects we support, together include - planting trees, feeding rescued animals, providing clean water, providing solar power and educating children on healthy environmental practices. There's so much more we can do today to protect and preserve our precious planet for future generations.

You can track our Impact Scorecard below to see how we are going and how we are playing our small part towards the UN Sustainable Development Goals (SDGs).

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If I make my corner of the world good, and you make your corner of the world good, then all the corners of the world will be good.

- Ali Fowler